Our Brand Story

We’re a financial technology company that’s passionate about payments and we’ve set out on a path to change the way Pakistanis make everyday transactions. We’ve achieved many hard-earned milestones in our service towards our country’s shift towards digitization and financial inclusion, and we can proudly state that our journey has only just begun.

Vision Statement

PayFast believes in our country becoming a cashless economy and placing its name on the global fintech landscape

Mission Statement​

Our mission is to help Pakistanis avail the benefits of digital payments and driving the digital payment landscape in the country.

To support them by capitalizing on the opportunities at hand and maximize their outreach by giving them an easy, safe, secure, and reliable single payment gateway solution.

To achieve and surpass the international standards of compliance and ensure prime customer satisfaction and facilitation of our partners.

Key Facts

Board of Directors

  • Syed Arshad Raza – Chairman
  • Shah Arshad Abrar
  • Syed Adnan Ali – CEO

Incorporation Number

  • 0096241

Authorized Capital

  • PKR 350M

SBP Commercial Approval for PSO/PSP

  • Date: 21 May 2021
  • Letter No. PSD.PR/03(viii)/5707/21

Company Timeline

2024
PayFast Launches PayPOS

PayFast takes another significant step forward with the introduction of its POS device—PayPOS.

2024
PayFast goes live with Raast P2M Payments

PayFast becomes the first payment gateway to enable Raast P2M Payments in Pakistan

2023
NEW OFFICE

PayFast moves its headquarters to technology hub, NASTP

2023
PAYFAST LAUNCHES SUBSCRIPTIONS

PayFast launches a new product: PayFast Subscriptions

2022
1 BILLION GMV

PayFast achieved a significant milestone of 1 Billion Gross Merchandise Value (GMV)

2022
VISA PARTNERSHIP

PayFast became the first gateway to partner with Visa

2021
COMMERCIAL APPROVAL

The First Payment Gateway, and 5th PSO/PSP overall, to receive Commercial Approval from the State Bank of Pakistan.

2020
PILOT APPROVAL

Received Pilot Approval from the State Bank of Pakistan

2019
TPSP OF UPI

APPS registered as Third Party Service Provider of Union Pay International

2019
PARTNER NETWORK

APPS partners with over 10 banks and 100 merchants to its various services

2018
LAUNCH

Premier Systems joins as a partner and the company is renamed to “Avanza Premier Payment Services”

2018
IN-PRINCIPLE APPROVAL

In-principle approval from State Bank of Pakistan for necessary accreditation to provide digital services.

2017
PRODUCT LAUNCH

APPS launches PayFast, Instant Bill and SmartConnect services with no integration or monthly costs

2016
FORMATION

Avanza Premier Payment Services (APPS) is formed to enable e-commerce, m-commerce and digital invoicing

2015
INAUGURATION

Avanza Solutions inaugurates “Avanza Payment Services”